Consumer Web/Mobile

mobile application localization
About Localization

iOS Localization: How to Increase Your App's User Base

Looking to broaden your iOS app’s user base? Check out our in-depth guide on iOS localization to find out how you increase users and revenue through localization.
Marketing Localization 101: What It Is, How to Do It, and What To Expect
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The Complete Guide To Global Marketing Localization

If you’re wondering how to localize your marketing materials for audiences in different markets, check out this guide on how to achieve this successfully.
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Website Language Selector Best Practices for a Simple User Experience

Make it easy for users to personalize their experience by selecting their preferred language for your website.
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Building Customer Trust with Authentic Content

How brands can deliver authentic content that answers the questions their audience is asking.
Translating in a Digital-First World ebook by Smartling
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Translating in a Digital-First World eBook

Discover how a global strategy continues to be a competitive advantage for your brand.
About Localization

Successful Localization Starts at Content Creation

Lay the foundation of localization in the beginning stages of any new content project.
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Spotify's Wrapped Is an Amazing Brand Experience Using Your Data

Spotify created a compelling, visual experience to provide listeners a fun and in-depth look into how their musical taste has evolved
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Why Website Localization Remains an Advantage in 2020

Engage new audiences around the world by adapting your website to different cultural nuances and preferences.
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Will Automated Content Creation Take Over?

AI and Machine Learning has made automated contenet creation possible, but human writers and translators will always be necessary.
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How to Localize Your Mobile App

If your product is cloud-based software, then your product is a global offering from day zero.
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How to Localize Your App's User Experience

As you plan and design your user experience, your brand should aim to build a platform that can adapt.
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Multilingual Chatbots Are the Key to In-Language Support

Brands can provide customers with live, in-language support with self-service and conversational chabots.
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Translating Product Information: Why You Need to Integrate Your PIM With a TMS

Maintaining and organizing all of your product data can prove challenging and demanding without an integrated TMS.
Smartling's blog is the primary resource for thought leadership in localization.
About Localization

Seeking Quick ROI? There’s a Localized App for That

Localizing iPhone application text resulted in significantly more downloads – 128% more per country, in fact.